How Varos Works with Facebook Ads Data

Varos aggregates and anonymizes data from over 3,000 eCommerce sites, then shows you how the competition performs right next to your Facebook Ads real-time results. In addition, we track and analyze essential Facebook Ads KPIs, so you’re always aware of the success or failure of your campaigns in the context of your peers.

Benefit from Real-Time Facebook Ads Benchmarks

We give you the full story behind your statistics. With Varos, you’ll:

  • Be Confident in Your Decisions: Stop making decisions in a vacuum and have the confidence of data throughout your industry.
  • Gain a Competitive Edge: Is your competition basing decisions only on their results? You’ll gain an edge by having more data to drive your decisions.
  • Find Answers to Anomalies: Why did your KPIs suddenly dip? Looking at your peers helps determine if it’s your issue — or something affecting your industry.

Get Started With Our Facebook Ads Integration for Free

Let's Go
a

Why Varos?

  1. Depend on Real-Time Benchmarks: We’re an industry leader in providing real-time Facebook advertising benchmarks. Varos’ data scientists, developers, and marketers work together to provide accurate, real-time benchmarks.
  2. Grow with Our Unique Industry-Agnostic Platform: Varos works with any industry relying on sales to drive growth. Our real-time benchmarking platform gives you more information than ever to drive growth.
  3. Discover Underperforming KPIs: You can truly understand results once you have the whole story. Hone in on specific metrics that might be underperforming after seeing how your peers perform — then make corrections.
  4. Report Results Alongside Peers: Answering to C-suite or investors? Varos gives you industry-wide context to highlight your success or understand lackluster performance. Convey industry-wide trends and your most successful KPIs.

Frequently Asked Questions

Learn more about how Varos helps you grow — and how we do it.

Explore Our Other Integrations

Tweets

Chase Dimond | Email Marketing Nerd 📧
@ecomchasedimond

Bottom line: I’m recommending Varos to you all because it’s FREE (for now) and it’s already added a ton of value for myself and my clients.Check it out 👇

Social Savannah
@social_savannah

I would definitely recommend checking out Varos. With Varos you can easily see how your peers are performing, for free. You get insights into not only TikTok Ads benchmarks, but also similar data for Facebook Ads, Google Ads, and more. #VarosAmbassador

jason wong
@eggrolI

Varos allows thousands merchants to upload anonymize marketing data across meta and google and aggregating it to show what the average is across different categories and ad spend

Cody Plofker
@codyplof

With varos.com, I can see exactly how our performance across channels stacks up against our competitors in our space.

Barry Hott ☄️
@binghott

Compare your ad performance to benchmarks of companies just like yours, anonymously.
I would've killed for this tool years ago and now it's here and oh it's free. Amazing.

Ron Shah
@obviceo

I've been seeing some content about @Varos_com so we decided to check it out.

One underrated feature of theirs is the Shopify Benchmarking, which is FREE btw.

Literally impossible to access this data anywhere else. Check out what we're seeing at @my_obvi 👇

William Harris
@wmharris101

I'm loving what @Varos_com is doing with providing much more relevant benchmarks for #ecommerce... especially since it shows that we are absolutely DOMINATING @Elumynt on #facebookads!

This is in the Baby and Children vertical.#fbads #ppcchat #retail #dtc

Chase Dimond | Email Marketing Nerd 📧
@ecomchasedimond

Bottom line: I’m recommending Varos to you all because it’s FREE (for now) and it’s already added a ton of value for myself and my clients.Check it out 👇

Social Savannah
@social_savannah

I would definitely recommend checking out Varos. With Varos you can easily see how your peers are performing, for free. You get insights into not only TikTok Ads benchmarks, but also similar data for Facebook Ads, Google Ads, and more. #VarosAmbassador

jason wong
@eggrolI

Varos allows thousands merchants to upload anonymize marketing data across meta and google and aggregating it to show what the average is across different categories and ad spend

Cody Plofker
@codyplof

With varos.com, I can see exactly how our performance across channels stacks up against our competitors in our space.

Barry Hott ☄️
@binghott

Compare your ad performance to benchmarks of companies just like yours, anonymously.
I would've killed for this tool years ago and now it's here and oh it's free. Amazing.

Ron Shah
@obviceo

I've been seeing some content about @Varos_com so we decided to check it out.

One underrated feature of theirs is the Shopify Benchmarking, which is FREE btw.

Literally impossible to access this data anywhere else. Check out what we're seeing at @my_obvi 👇

William Harris
@wmharris101

I'm loving what @Varos_com is doing with providing much more relevant benchmarks for #ecommerce... especially since it shows that we are absolutely DOMINATING @Elumynt on #facebookads!

This is in the Baby and Children vertical.#fbads #ppcchat #retail #dtc